Intercultural Design - Final Project: Proposal, Data Collection, and Visual Design Outcome

Intercultural Design - Final Project: Proposal, Data Collection, and Visual Design Outcome

Xing Yu / 0361463 / BA of Design (HONS) in Creative Media

Intercultural design

Final project



INDEX:

  1. INSTEUCTIONS
  2. INTRODUCTION
  3. IDEAS PROPASAL
  4. DATA COLLECTION
  5. FINAL OUTCOME
  6. FEEDBACK
  7. REFLECTION

INSTRUCTIONS



INTRODUCTIONS 


 The contents of this module were all done through a group of 6 members. The requirements of a group should consist of a difference in semesters or courses. For example, my group consists of 6 Creative Media students.

Woo Yau Ka / (0355281) Sem3.5 / BA of Design (HONS) in Creative Media

Nie Wie Qiu / (0360239) Sem3.5 / BA of Design (HONS) in Creative Media

Gu Yu Qing / (0363005) Sem2.5 / BA of Design (HONS) in Creative Media

Yang Xu Guo / (0362534) Sem2.5 / BA of Design (HONS) in Creative Media

Xing Yu / (0361463) Sem2.5 / BA of Design (HONS) in Creative Media

Jie Wen Bing / (0365436) Sem1.5 / BA of Design (HONS) in Creative Media

 

IDEAS PROPOSAL 



We held a group meeting to discuss potential ideas for project proposals. We finally decided to take Chinese culture consisting of paper-cut culture, Yun Jin Han fu and Buddhist culture Thangka as our research theme. The reason why we chose Chinese culture is because we are international students from China. We have a deeper and more familiar understanding of Chinese culture. At the same time, we can promote and study some well-known Chinese culture through this project, and Chinese culture There are many choices, making it easy to find research topics of interest.

The 6 of us were divided into 3 groups, with 2 people in each group, and we divided the work to search for the topics we proposed.
 

Fig1.1 paper-cutting sketches

Fig1.2 sketches2 mask
Regarding paper-cut culture, we drew design drafts for masks, greeting cards, etc.
Fig1.3 sketches of Yun Jin Han Fu
Regarding Han fu culture, we drew a design draft focusing on Yun Jin Han fu.
Fig1.4 sketches of Chinese Buddhist
Regarding traditional Chinese Buddhist culture, we drew portraits of Buddhist gods.

Final Report:



After the final report, the instructor chose Yun Jin Han fu as the theme for our group and asked us to submit data collection on Yun Jin Han fu before next week.

DATA COLLECTION

 

1.Internet research

We searched the Internet for the historical background and traditional styles of Yun Jin Han Fu.
Through Internet search, we learned about the origin and origin of Yun Jin Han Fu as a traditional Chinese costume. It is recognized as a world intangible cultural heritage and its historical significance is ancient.

The most important discovery we made was the style and background of the Yun brocade, which helped validate our research.

Fig2.1 Wikipedia of Yun Jin



Fig2.2 Internet references




2.Physical research

We studied some actual Han fu, including typical Han fu, chest-length shirts and skirts, and horse-faced groups. We can truly feel the materials and texture of Han fu so that we can better understand the structure of Han fu.



Fig2.3 typical Han Fu
Fig2.4 horse-faced skirt

3.Interview

We interviewed Mr. Chen, an inheritor of intangible cultural heritage from Jiangsu, China. He has loved Yun Jin brocade culture since he was a child, so he began to learn Yun Jin brocade handcrafting from an early age. He is now the inheritor of Nanjing Yun Jin, a world intangible cultural heritage.


Fig2.5 Profile 
Through interviews, we learned that the purpose of their works is to inherit the Yun Jin intangible cultural heritage culture, pursue spiritual and meaningful works, and create the emanation of the Yun Jin soul that will never break. Let more people know him.

Use inherited technology to reproduce modern tastes and boldly innovate in a modern environment. Show the beauty of creation.


Final Outcome

YUN JIN 



FINAL PROJECT: VISUAL DESIGN OUTCOME

After group discussion, we decided that the final output would be a bookmark designed with Yun Jin elements. So, we found a Chinese-style bookmark design reference and showed it to the instructor, who then approved our idea.
Fig3.1 Reference of bookmark


Fig3.3 Sketches of the bookmark

We submitted two sketches to Miss.Maria, and received feedback that we should choose the second sketch and that we need to carry out packaging design.

Fig3.2 Sketches of the bookmark

Digitalized version:

After getting feedback, we used AI to create a digital version. This is the front and back of the bookmark, both using elements of Yun Jin Han Fu.

Fig3.3 Bookmark front and back

Bookmark size: 15*5cm, cmyk format, coated paper/pearl paper printing, color printing. This way we can print out our designs smoothly and easily,


Fig3.4 packaging design

                                          This is the finished packaging design of the box. This is the finished packaging design of the box, a digital version of the front and back of the box.


Final Outcome:


Final Project 
 
Fig3.5 Bookmark and package


Fig3.6 Poster of packaging design

Fig3.7 Poster of bookmark design





FEEDBACK

Week 4:
After submitting the ideas proposal, the final feedback I received was to use proposal 2, Yun Jin Han fu.

Week 5:
Miss.maria told us that our data collection needs to focus more on Yun Jin, rather than all Han fu. Moreover, a detailed interview process is not required, but the personal information of the interviewee and a summary of the interview are required.

Week 6:
This is the last week, miss.maria has taken one of our bookmark Sketches and given feedback that we need a packaging design for the bookmark.


REFLECTION

Experience
In the process of designing Yunjin patterns, packaging boxes and bookmarks in the cross-cultural design team, we have accumulated a lot of valuable experience. We discovered the importance of teamwork and learned to listen to each other's ideas to better integrate various elements in the design.

Observed
In the process of designing the boxes and bookmarks of Yunjin, we studied the traditional craftsmanship and historical origin of Yunjin in depth. By understanding the production process and the meaning of the pattern, we can better combine the traditional process with modern design to create a sense of The Times and innovative pieces. In this process, we found that the inheritance of traditional crafts not only needs to respect history, but also needs to keep pace with The Times and inject new elements and inspiration.

Findings
In the design process, we are not only creating beautiful products, but also promoting cultural exchange and understanding. This kind of discovery makes us more appreciative of cultural diversity and realize the power of design to convey deeper messages and emotions beyond languages and borders.

评论

此博客中的热门博文

TASK 3 (Development & design)

Publishing Design Task 2

TASK 2 (Visual Analysis & Ideation)